Avenews and Grebe Enterprises Limited have signed an MOU to enhance the efficiency of Kenya's farm inputs supply chain and improve farmer access to essential agricultural products.

• The partnership introduces an embedded financing model allowing agro-stockists to access working capital at the point of sale, eliminating upfront payments.
• Key organizations involved are Avenews, an agri-fintech company, and Grebe Enterprises Limited, a supplier of farm inputs.
• The collaboration is expected to benefit thousands of farmers in the Rift Valley and parts of Central Kenya by ensuring timely restocking, especially during peak agricultural seasons.