Carl Pei's consumer electronics brand Nothing has officially launched in Kenya, marking its first formal entry into East Africa. The brand partnered with Mitsumi Distribution as its in-country distributor.

• Nothing's full product ecosystem, including smartphones, earbuds, headphones, smartwatches, and the CMF by Nothing sub-brand, is now available.
• Key figures involved include Carl Pei (founder) and Rishi Kishor Gupta (Regional Director for the Middle East and Africa for Nothing), alongside distributor Mitsumi Distribution.
• This official launch promises improved warranty support and consistent software updates for Kenyan consumers, moving away from the previously relied-upon grey market.