President William Ruto has declared Kenya ready to become Africa's next recorded music hub, following a meeting with the Chief Executive Officer of the International Federation of the Phonographic Industry (IFPI).

• Kenya is positioning Nairobi as a major hub for the recorded music industry.
• Key players include major record labels like Sony Music, Universal Music Group, and Warner Music Group, with the government focusing on implementation to foster a thriving creative ecosystem.
• The government's commitment is underscored by a Ksh. 8.6 billion allocation in the 2026/2027 Budget to support the creative economy and digital transformation.