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Originally published by Standard Sports
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sports
July 31, 2026
1w ago

FIFA vows to go ahead with private investor proposal

FIFA vows to go ahead with private investor proposal

Private investors would be allowed under the proposal to acquire stakes in the company but would remain minority shareholders...

✨ Key Highlights

FIFA is proceeding with a plan to allow private investors to buy stakes in its commercial operations, despite significant opposition. The proposal aims to raise up to $4.2 billion by valuing the FIFA Forward Enterprise (FFE) at $20 billion.

  • The plan could provide each of FIFA's 211 member associations with a one-off payment of $20 million.
  • Europe's governing body UEFA has pledged to boycott the World Cup if the proposal moves forward, calling it "governance by intimidation."
  • CONCACAF members have also unanimously rejected the proposal, citing concerns about due process and a lack of meaningful consultation.

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Part of the Day's Coverage

FIFA Advisor Quits Over Private Investment Plan - July 2026

FIFA's most senior advisor has resigned, distancing themselves from a controversial plan to allow private investors to buy stakes in FIFA's commercial operations. The proposal aims to raise up to $4.2 billion by valuing the FIFA Forward Enterprise at $20 billion. FIFA President Gianni Infantino is proceeding with the plan despite significant backlash from multiple continental confederations. The global football community has expressed strong opposition to selling a private stake in the World Cup. This marks a major governance dispute within football's governing body.

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