President William Ruto's support in the Mt Kenya region is reportedly waning, with reports indicating his allies now need to mobilize and ferry supporters to his events to create the perception of continued popularity. This marks a significant shift from his strong standing in the region just four years ago when he garnered crowds effortlessly. In response, President Ruto is reportedly initiating a new strategy to dismantle traditional regional political kingpins and dominant parties in Kenya. This move is aimed at establishing a new campaign structure. The goal is to fundamentally alter the country's political landscape in preparation for his 2027 re-election bid.