Safaricom has confirmed the departure of Cynthia Kropac, who will leave her role as of July 4, 2025, with Frankline Okata appointed as the Acting Chief Enterprise Business Officer effective July 5, 2025.

• Cynthia Kropac joined Safaricom in September 2022 and significantly contributed to the enterprise business segment.
• Safaricom's CEO Peter Ndegwa acknowledged her efforts in enhancing enterprise customer segmentation and brand refresh strategies.
• The reason for Kropac's departure remains unclear, suggesting her exit may not have been under favorable circumstances.