Money Market Funds (MMFs) are a preferred low-risk investment option in Kenya, offering moderate interest and liquidity. With numerous fund managers available, selecting the right one is crucial for achieving financial goals.

• Abojani Investment, a leading financial advisory firm, highlights key factors for choosing an MMF.
• Investors should consider Total Assets Under Management (TUM), the fund manager’s investment objectives, and their performance track record over the past 3 years.
• Other critical aspects include understanding the types of investments held, verifying the presence of an independent custodian or trustee, and analyzing management fees and other charges.
• The article also stresses the importance of user-friendly technology, the fund manager's years of existence, their reputation, credibility (especially Capital Markets Authority (CMA) licensing), and historical returns to make an informed decision.