Tanzanian fintech NALA has entered the Kenyan market through partnerships with Equity Bank and Pesalink, aiming to accelerate its presence in one of Africa's most lucrative remittance corridors. This strategic move allows NALA to utilize existing payment infrastructures instead of seeking direct approval from the Central Bank of Kenya (CBK).

• Remittances to Kenya reached a record KSh 640 billion in 2024, making them the country's second-largest source of foreign exchange.
• NALA was founded in 2017 by Benjamin Fernandes and specializes in low-fee transfers, already serving markets in Nigeria, Tanzania, and Ghana.
• NALA’s entry follows a US$40 million Series A funding round last year, led by San Francisco venture firm Acrew Capital.