Ruto Calls on Women to Secure Affordable Homes
President Ruto has urged women to buy the social housing units in the Affordable Housing Program, which he says are cheap and affordable...
✨ Key Highlights
During the 16th anniversary celebrations of Joyful Women Organization (JoyWO) at Kasarani Stadium on November 27, 2025, President William Ruto encouraged women across Kenya to purchase homes in the government's Affordable Housing Projects.
- President Ruto urged women to consider the 40,000 social housing units within the larger 230,000 houses being constructed, highlighting their affordability.
- The event also saw President Ruto encourage women to register for the Social Health Authority (SHA) and praised First Lady Rachel Ruto for founding JoyWO, which empowers women economically through Table Banking.
- Notable attendees included Zimbabwe's Minister of Tourism and Hospitality Industry Barbara Rwodzi, representing First Lady Auxillia Mnangagwa.
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President Ruto Promotes Housing and Hustler Fund at Joyful Women Initiative's 16th Anniversary - November 2025
First Lady H.E. Rachel Ruto's Joyful Women Initiative (JoyWo) celebrated 16 years of empowering Kenyan women at an event at Kasarani Stadium (2, 13). At the celebration, President William Ruto urged women to utilize government affirmative action initiatives, such as the Hustler Fund, for economic empowerment (8). The President also encouraged women to purchase homes in the government's Affordable Housing Projects (13). To date, the JoyWo initiative has circulated over KSh 4 billion through its innovative Table Banking model. The program is estimated to have helped launch 300,000 businesses (2).
