Safaricom Appoints Sylvia Anampiu as Director of Fixed Business
Safaricom has appointed Sylvia Anampiu as the new Director of Fixed Business, signaling a major push to revolutionize Kenya’s fixed broadband market...
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Safaricom has appointed Sylvia Anampiu as its new Director of Fixed Business, signaling a strategic shift towards more flexible, prepaid broadband options. This move aims to expand internet access for homes and businesses across Kenya.
- Sylvia Anampiu assumed her role on January 5, 2026, and will lead strategy, growth, and profitability for Safaricom's fixed broadband operations.
- Safaricom plans to roll out prepaid fibre and tokenized Wi-Fi access in the second half of its financial year (October–March).
- The company currently serves just over 400,000 customers on fixed broadband, aiming to grow the segment by as much as 50% annually.
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Kenya Announces 5M Assembled Smartphones; Safaricom and LG Update Business Operations - January 2026
The Kenyan government announced that 5 million smartphones have now been assembled in the country, with the devices retailing between KES 6,000 and KES 8,000. In other business news, Safaricom has appointed Sylvia Anampiu as its new Director of Fixed Business. This move signals a strategic shift towards more flexible, prepaid broadband options to expand internet access for homes and businesses across Kenya. Additionally, LG is revolutionizing its after-sales service in Kenya by introducing its mobile Best Care Trailer. This initiative aims to bring certified repairs directly to customers to address issues like long wait times and unreliable technicians.
