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Originally published by Kenyans
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January 29, 2026
4d ago

Why You Could Soon Start Paying to Use Some Social Media Apps

Why You Could Soon Start Paying to Use Some Social Media Apps

Meta, the parent company of the three platforms, has reportedly announced its preparation to trial premium subscription services...

✨ Key Highlights

Meta is reportedly testing premium subscription services for WhatsApp, Facebook, and Instagram, potentially ending the era of entirely free social media use. While free access will remain, these paid tiers will offer enhanced features and capabilities.

  • Meta plans to bundle expanded AI capabilities into subscriptions, including advanced tools for image/video generation and task automation, and access to Manus AI for services like travel planning.
  • Kenyans already pay approximately Ksh 1,320 to Ksh 1,900 per month for verification badges on Instagram and Facebook.
  • Premium features could include an ad-free experience, anonymous story viewing, unlimited audience lists, and the ability to see who unfollows on Instagram.

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