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Originally published by Techish Kenyatech
March 26, 2026
2h ago
Nigeria and South Africa lead in X (Twitter) reply spam, new data shows
New data from X (Twitter) names Nigeria and South Africa among the top sources of spammy revenue share replies, highlighting how monetization is reshaping conversations on the platform...
✨ Key Highlights
New data from X (formerly Twitter) reveals that users from Nigeria and South Africa are disproportionately flagged for spam in reply sections, directly linked to the platform's revenue share program.
- Users participating in the X revenue share program are 2x more likely to be flagged as spam, with this rate increasing to 100x higher when replying to posts from outside their home country.
- Nikita Bier, a product lead at X, shared internal data showing that Nigeria (approx. 12%) and South Africa (approx. 11%) lead in spam reports from American users, with India closely following.
- This data sheds light on recent rapid-fire updates from X aimed at curbing engagement farming, such as forcing location data on profiles and the ability to lock replies by region.
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