Diageo to sell EABL stake to Japan’s Asahi for Sh297bn

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December 17, 2025

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Diageo to Sell EABL Stake to Japan’s Asahi for Approx. Sh297-300 Billion - December 2025

Diageo, a global beverage alcohol company, is reportedly planning to sell its stake in East African Breweries Limited (EABL) to Japan's Asahi Group Holdings. The sale is for a significant sum, with reports mentioning figures of Sh297 billion and an estimated Sh300 billion. This divestment represents a significant shift in ownership for one of East Africa's largest brewing companies. The acquisition of EABL by ASAHI is described as a significant event and a milestone for the Nairobi Securities Exchange. This development highlights major activity within Kenya's financial markets.