Younger Kenyans, particularly those under 40, are increasingly driving the uptake of money market funds (MMFs) in Kenya, according to a new report from Standard Chartered Bank.

• 67% of Standard Chartered's Shilingi Funds investors are under the age of 40, making them the fastest-growing segment in wealth management.
• This trend highlights a generational shift towards early wealth creation, with younger investors favoring simple, accessible, and liquid financial products.
• While digital platforms facilitate transactions, many still seek professional advice for investment options and portfolio building. Standard Chartered is expanding its digital platforms to cater to this demand.

An expert highlights that widespread adoption of cloud computing is crucial for Kenya to achieve its $35-billion digital economy aspirations, emphasizing its role in driving innovation and inclusive growth.

• The digital economy is projected to reach $35-billion continent-wide by 2026.
• Lead Cyber Security Engineer at ESET, Allan Juma, stresses the importance of cloudification.
• While the digital economy attracts criminals, robust security measures, including "security by design," are essential for sustainable growth.

Safaricom’s Ziidi Money Market Fund has reported a strong financial performance, posting a profit after tax of Sh784.2 million for the 14-month period ending December 31, 2025.

• The fund generated Sh1 billion in income from Sh14.7 billion in investor funds.
• The key organization involved is Safaricom and its Ziidi Money Market Fund.
• This performance is attributed to growing investor uptake, driven by the fund's accessibility allowing M-Pesa users to invest from as little as Sh100.