Uber Safari has launched in Kenya, offering tourists a new way to book safari experiences, a move welcomed by some in the tourism industry for its potential to boost visitor numbers and streamline operations. This new service allows users to book 4x4 safari Land Cruisers, aiming to address common challenges in safari bookings such as last-minute cancellations and payment processing.

• A Tourist service 4X4 safari Land Cruiser can be booked for Kes 25,000, accommodating up to 7 passengers with park entrance fees paid directly to KWS.
• The service is expected to help Kenya reach its goal of 5 million tourists by 2027.
• This platform addresses issues like last-minute trip cancellations and payment complexities, especially for clients paying with cards, by providing an integrated booking and payment system.