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Originally published by Techish Kenya
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tech
March 5, 2026
1h ago

GSMA’s $40 smartphone pilot skips Kenya: A lesson from Safaricom Neon experiment?

GSMA’s $40 smartphone pilot skips Kenya: A lesson from Safaricom Neon experiment?

The GSMA's $30-$40 smartphones are targeting an initial six African countries, namely DRC, Ethiopia, Nigeria, Rwanda, Tanzania, and Uganda...

✨ Key Highlights

The GSMA Handset Affordability Coalition has launched a pilot program to offer 4G smartphones for just $40 in six African countries, notably excluding Kenya.

  • GSMA, involving operators like Airtel, MTN, and Vodacom, aims to bridge Africa's mobile internet usage gap.
  • Kenya's exclusion is linked to the underperformance of its previous Safaricom Neon experiment, which missed the target price point.
  • The pilot faces challenges from global memory shortages, potentially impacting the feasibility of the $40 price point and future $20 goal.

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