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Originally published by Techish Kenyatech
March 5, 2026
4h ago
Safaricom’s Ziidi hits 4.3 million users, bags ‘Best FinTech’ award at MWC 2026

Ziidi, Safaricom’s M-PESA-linked money market fund, has reached 4.3 million users within months of launch, highlighting the rapid adoption of digital investments in Kenya...
✨ Key Highlights
Safaricom's innovative mobile money market fund, Ziidi, has achieved remarkable growth, reaching 4.3 million users and earning the prestigious 'Best FinTech & Digital Commerce Innovation' award at MWC 2026 in Barcelona.
- 4.3 million users, a significant leap from previous periods, demonstrating massive local adoption.
- Safaricom and Huawei were jointly awarded the GSMA GLOMO award for Ziidi.
- Ziidi allows users to invest with as little as KES 100, offers real-time liquidity, and provides daily returns, transforming M-PESA into a wealth-generation tool.
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