Safaricom’s Ziidi hits 4.3 million users, bags ‘Best FinTech’ award at MWC 2026

Ziidi, Safaricom’s M-PESA-linked money market fund, has reached 4.3 million users within months of launch, highlighting the rapid adoption of digital investments in Kenya...
✨ Key Highlights
Safaricom's innovative mobile money market fund, Ziidi, has achieved remarkable growth, reaching 4.3 million users and earning the prestigious 'Best FinTech & Digital Commerce Innovation' award at MWC 2026 in Barcelona.
- 4.3 million users, a significant leap from previous periods, demonstrating massive local adoption.
- Safaricom and Huawei were jointly awarded the GSMA GLOMO award for Ziidi.
- Ziidi allows users to invest with as little as KES 100, offers real-time liquidity, and provides daily returns, transforming M-PESA into a wealth-generation tool.
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Safaricom’s Ziidi Reaches 4.3 Million Users, Wins Best FinTech at MWC 2026 - March 2026
Safaricom's innovative mobile money market fund, Ziidi, has achieved remarkable growth, reaching 4.3 million users and earning the prestigious 'Best FinTech & Digital Commerce Innovation' award at MWC 2026 in Barcelona. Huawei has been revealed as the technical backbone behind Safaricom's highly successful Ziidi wealth platform, providing the technical infrastructure. At the same MWC 2026 event, Infinix launched its new flagship smartphone, the NOTE 60 Ultra, featuring a striking supercar-inspired design with a 7000mAh battery and 100W fast charging. Additionally, the GSMA Handset Affordability Coalition launched a pilot program to offer 4G smartphones for just $40 in six African countries, notably excluding Kenya, highlighting differing approaches to mobile device accessibility at the global tech conference.














