The Kenyan government has revoked the licenses of four tour operators in a crackdown on non-compliant firms within the tourism industry. This enforcement drive, led by a multi-agency team, aims to regulate the sector and ensure fair business practices.

• Most important fact or figure from the article: Four tour operators had their licenses revoked: Kenmara Tour Operators, Thinkscenes Services Ltd, Twinkle Star Tours and Safaris, and Dosasha Tour and Safaris.
• Key person or organization involved: Tourism Regulatory Authority (TRA) Director General Norbert Tallam spearheaded the initiative.
• Notable detail that adds context: The crackdown began in Maasai Mara and has extended to Amboseli, Tsavo, and the Coast, with plans to intensify operations in other tourist circuits.