The Tourism Regulatory Authority (TRA) has honored Gelian Hotel as the best hotel in the Eastern, Northern, and Samburu regions, furthering Kenya's goal of attracting up to five million visitors by 2027. This recognition highlights TRA’s commitment to promoting excellence and quality within the hospitality sector.

• The award ceremony took place at a Nairobi hotel on Saturday, emphasizing improved service and quality in the industry.
• TRA Director Alex Munyao called for stronger collaboration between county governments, private sector partners, and professionals to establish Kenya as a top tourism destination.
• TRA Director General Nobert Tallam announced partnerships with the Kenya Development Corporation (KDC) to offer preferential loans, helping facilities to upgrade or expand.